Know which ad made the phone ring, and file the caller as a lead.
Call tracking for boat dealers that files the caller as a lead. Calls to your tracked numbers are logged with their source. An unknown caller becomes a lead automatically, the recording is saved and an AI transcript is written.


The call becomes a record, not a missed note.
Call tracking for boat dealers starts with numbers on your site and your ads. Tracked numbers on your site and ads send every call and text to BoaterOS. If the caller is already a contact, the call attaches to them. If not, and the call meets your minimum length or leaves a voicemail, a lead is created with the source, an enrichment pass and a new-lead alert. Each tracked call is matched to its twin on your phone system so one call shows once.
- Tracked calls and texts with the source that produced them
- Unknown caller becomes a lead when the call runs past your minimum length or leaves a voicemail, within 24 hours
- Recording archived on the call, retried until the audio is available
- AI transcript of the recording
- De-duplicated against RingCentral: a tracked call and its phone-system twin become one entry
- Known contacts are matched by phone instead of duplicated
What happens when a stranger calls
- 01
The call hits a tracked number
The number tells us which ad, page or listing the caller came from.
- 02
BoaterOS matches the caller
By phone number, to an existing lead or customer.
- 03
Or it creates a lead
If no match and the call clears the minimum length or is a voicemail, a lead is created with the source and an alert.
- 04
Recording and transcript arrive
The audio is archived and transcribed, and the call sits on the lead's timeline.
of tracked marketing calls linked to a lead automatically.
Limits
Calls before tracking starts are not counted
Calls made before tracking is switched on are not tracked.
Transcripts came in after launch
Early calls have recordings but not always transcripts.
Needs a call-tracking account
It runs on a separate call-tracking service you set up, with onboarding support. Its settings pages here are read-only.
The minimum call length is a setting
Short calls under your threshold, without a voicemail, do not create a lead.
What dealers ask about this
About 84% of tracked calls link to a lead record automatically.
Solicitors can be marked and archived, and blocking a number archives future leads from it.
It is built to work next to RingCentral. A dealer on another phone system is not a fit today.