Know more about a lead before the first call.
Contact enrichment for boat dealers, before the first call. When a lead is created, BoaterOS looks up demographic and contact details and adds them to the record. Match rates vary by contact, and the page says so upfront.
Extra context, added quietly
Contact enrichment for boat dealers runs in the background, so it never slows intake. Enrichment runs in the background after a lead is created, so it never slows down intake. It runs for leads from every path: web forms, webhooks, tracked calls, manual entry and hand-offs. A nightly job also enriches new customers and any whose identity details changed.
- Age range, gender, household, household income, occupation and education where matched
- Address and contact append
- Match status shown per lookup type
- Enrich now on demand for a single customer
- Remove wipes all third-party data on the profile, with confirmation
- Values are formatted for humans: dates, money and phone numbers
How it works
- 01
A lead or customer is created
From any channel.
- 02
Lookup runs after the response
Intake is never delayed. A staff-created lead is looked up too.
- 03
Results show on the record
A lead intelligence card appears only if data came back.
- 04
Nightly refresh
New customers and changed identities are re-checked, capped per run.
What it doesn't do yet
It is a match, not a guarantee
Many contacts do not match. It is qualified, not a promise of complete data on every lead.
Needs a data subscription
Enrichment depends on a third-party data contract that your account must have.
Its accuracy is the provider's
Values are third-party estimates. Treat income and household as context, not fact.
Staff-facing only, and removable
Enrichment data is for your team's context. An admin can delete it from any profile.
What dealers ask about this
No. It runs after the lead is saved.
Yes. Remove deletes all third-party data on that profile.
An admin can remove all third-party data from a profile at any time, with a confirmation.